So, upon building a business website, you’re on the hunt for ways to improve conversion rates. As always, when it… Read More5-minute website fixes: Driving conversions with a landing page
Search engine optimization is a game that can be hard to understand for most small business owners. Even if you… Read MoreGetting Your Site Ranked by Google: Working Smarter, Not Harder
It’s been recently reported that 81% of small and medium-sized businesses use social media for growth. As well as the… Read MoreThe social dilemma: Dealing with customers publicly on social media
As of September 2013, 73% of online adults used social network sites. Although sites such as Pinterest and Instagram have… Read More5 stats to make you rethink social media marketing strategy
Last week we gave some tips on adding metadata to your website. One recurring theme when deciding on your metadata… Read MoreKeyword Stuffing: What it is, and how to avoid it
With the economy fighting its way back after the recession, the main focus of most businesses is to keep their… Read MoreUsing public relations to promote your business
Metadata, as defined by Merriam-Webster, is data that describes other data. As vague as it sounds, when it comes to… Read More3 key tips to adding in your site’s metadata
Paid search, pay per click (PPC), cost per click (CPC), search engine marketing (SEM), Google AdWords, lions, tigers and bears…… Read MoreIs paid search really worth it for small businesses?