Author Archives: Matt Hayes

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Top 10 Email Marketing Metric Basics

Good Email Marketing can help you get quick, easy and repeatable qualified traffic to your website. With Email Marketing, regardless of your experience, there are some key metrics that you need to understand, report and benchmark against to see if your email marketing is performing effectively. These metrics give you a bigger picture of email performance when analyzed month to month or year over year and also offers quick feedback … Read more

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