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Last updated: 7 October 2026
| Rank | Builder | Editor style | Free plan | Starting price | Lanes and authority /10 | Quote and carrier forms /10 | Our rating |
|---|---|---|---|---|---|---|---|
| 1 | YolaBest fit | Easy to use with AI setup | ✓ Yes | $9.95/mo | 9 | 10 | 9.6/10 |
| 2 | Wix | Free-form drag and drop | ✓ Yes | $17.00/mo | 9 | 9 | 9.0/10 |
| 3 | GoDaddy | Prompt-to-site AI setup | ✓ Limited | $9.99/mo | 8 | 8 | 8.6/10 |
| 4 | Duda | Widget editor designed for teams | Trial only | $19.00/mo | 8 | 8 | 8.2/10 |
| 5 | Squarespace | Design-first section editor | Trial only | $19.00/mo | 8 | 7 | 7.9/10 |
Yola is the best fit for a freight broker who wants a professional-looking site that shippers and carriers take seriously, with lanes they can update without a web person. Feature lists aside, the job is to show your lanes, equipment and MC number, then bring in quote requests and carrier sign-ups.
We compared the leading website builders against three practical questions:
Can you list lanes, equipment like dry van, reefer and flatbed, and FTL or LTL service at a glance?
Can you show your USDOT and MC numbers where a cautious carrier looks first?
Can one site run a shipper quote form and a carrier sign-up that work on a phone?
Yola website builder checks all three boxes. It's easy to use, so updating lanes isn't a second job. One trade-off is worth naming plainly: with fewer niche add-ons, there's no load board or shipment tracking, so loads still run through your TMS. For a broker who mainly needs shippers and carriers to reach out, that rarely matters.
Yola is the strongest fit for a small freight brokerage that wants a credible site live quickly, with easy guided setup and no coding. Ready-made blocks hold your lanes, equipment and MC number, and customizable forms bring in shipper quote requests and carrier sign-ups.
Wix fits a brokerage that wants a custom layout and extras like a members area for approved carriers. Its App Market covers that, if you have time to set it up and fix the phone layout.
GoDaddy suits a broker who wants a prompt-built draft, email outreach to shippers and support at any hour. Airo drafts the pages, though the templates look generic.
Duda works well if several agents or an outside agency will build and edit the site together. It starts at $19.00/mo after a 14-day trial, which is a lot for a one-person shop.
Squarespace is best if a polished look and built-in call scheduling matter most and you can skip a free plan. The section editor keeps pages tidy at the cost of layout freedom.
Shippers and carriers both size up a broker they don't know before they reply, and Yola website builder puts your lanes, your authority details and two working forms on a page you can edit yourself, at $9.95/mo after a free start, while the others ask for more design time, more money or a team to run them.
Overall score:
9.6/10 (CLEAR WINNER)
Pricing starts from:
$9.95 USD/mo
Free plan:
Yes
Start with a template that already has services, about and contact sections, and let the AI Website Builder draft the first version from a few questions about your brokerage. It gives you a starting home page and a contact page to work from. Then you add what only you know: the lanes you run most, say Chicago to Atlanta or Texas into the Southeast, the equipment you book, whether you handle FTL, LTL or both, and your USDOT and MC numbers. Put the authority details where a carrier will see them without scrolling.
Next come the forms. They're customizable, so the shipper quote request can ask for origin and destination ZIP codes, equipment type, weight, commodity and pickup date, and the carrier sign-up can ask for the MC number, equipment, home base and preferred lanes. You reply with a rate or send your carrier packet by email. A shipper you cold-called this morning may check your site before lunch, so getting a credible version live in an evening matters more than polishing it. On a paid plan, when a form field or a page won't do what you want, you can ask a real person at Yola on chat or email.
Your lanes, equipment types and FTL or LTL options sit in plain text blocks you edit yourself.
Customizable forms let you ask shippers and carriers for different details, so each inquiry arrives ready to act on.
Professional templates help a two-person brokerage look established to a shipper seeing you for the first time.
The AI-assisted setup drafts your first pages, so you start by editing rather than writing from scratch.
A free plan lets you build and test the site with real shippers first, then plans start at $9.95/mo.
Fewer niche add-ons, so there's no load board, shipment tracking or TMS connection on the site.
No native invoicing, so billing shippers stays in your TMS or accounting software.
These are the pieces a small brokerage leans on when a shipper or carrier looks you up before answering your email.
AI Website Builder
Answer a few questions about your brokerage and get drafted pages to edit, instead of starting from a blank screen.
Ready-made blocks
Services, About, FAQ and Testimonials blocks arrive laid out, so your lanes, equipment types and a few words from repeat shippers are a matter of typing.
Customizable contact form
Choose the fields yourself, such as origin and destination ZIP, equipment, weight and pickup date for shippers, or MC number and preferred lanes for carriers.
Mobile Optimized
Carriers and dispatchers often open your link on a phone, and the page is built to read on that screen.
SEO Optimized Website
Edit page titles and descriptions so a search for reefer freight out of your region has a page of yours to find.
You run a small brokerage, maybe just you and a couple of agents.
New shippers usually look at your site after a cold call, before they send a load.
You'd like carriers finding you, not only you finding them on load boards.
Your lanes shift with your customers, and you'd rather change them yourself tonight.
You want to see a working version before you pay for anything.
Overall score:
9.0/10
Pricing starts from:
$17.00 USD/mo
Free plan:
Yes (with Wix branding)
Wix lets you drag any element anywhere on the page, and its App Market adds memberships, events, bookings and a store. For a brokerage that wants more than a brochure site, that opens a few doors: a members area for approved carriers, a lane map placed exactly where you want it, or a blog for freight market notes to your shippers.
Each of those pieces is yours to build and connect, which takes real hours. The mobile layout usually needs adjusting by hand after you build the desktop version, and carriers tend to open your link from the cab. Many of the useful apps also cost extra on top of the $17.00/mo starting price, and with this much freedom it's easy to end up with a busy page.
Full drag-and-drop freedom, so the lanes table and both forms go exactly where you want them.
App Market memberships can add a login area for carriers you've already approved.
Thousands of templates, so your brokerage doesn't have to look like the next one on the load board.
Its AI site generator turns a short brief about your lanes into a starting draft.
The phone layout often needs manual fixes after the desktop build.
The $17.00/mo starting price grows once you add paid apps like a carrier members area.
So much freedom that a page about lanes and equipment can get cluttered fast.
Wix makes the most sense for a brokerage that wants extra tools on the site and has someone willing to build them.
Business tools (store, blog, payments, scheduling)
Post a monthly capacity update for shippers, or let a prospect book a sales call.
2,000+ designer-made templates
Plenty of starting points, so your site needn't look like every other logistics page.
Advanced marketing and SEO suite
More settings to work with as you add a page for each region or equipment type.
AI website builder
Generate a first version from a prompt, then move things where you want them.
You picture a specific layout and want to place every element yourself.
You'd like approved carriers to log in to an area of their own.
You want to publish freight market notes on a blog.
Someone on the team enjoys design work and checking the phone view.
You're fine paying for add-ons as the site grows.
Overall score:
8.6/10
Pricing starts from:
$9.99 USD/mo
Free plan:
Yes (limited)
GoDaddy's site tool is called Airo, and you start it by writing a few lines about your business instead of picking a template. Describe a brokerage that books dry van and reefer freight out of the Midwest, and you get back pages and a contact form to edit. Built-in email and social marketing tools let you send capacity updates to shippers from the same account, and support is open 24/7, which suits a business where a load can fall through at 9 p.m.
The weak spot is how the site looks. The templates look generic, so your site may resemble other brokers using the same tool, and it can feel basic once you want a page per region or equipment type. Your own domain needs a paid plan, since the free one can't connect it, and a broker emailing shippers from a builder subdomain looks less established.
Airo writes a full first draft from a short description of your lanes and services.
Built-in email marketing for sending capacity updates to your shippers.
24/7 support, useful when a form breaks during a late-night load scramble.
SSL on every plan, so your forms load over a secure connection.
Generic-looking templates make it harder to stand apart from other brokers.
The free plan won't connect a custom domain, and it can feel basic as you add pages.
Here is what matters when the goal is a simple site plus a way to stay in touch with shippers.
AI website builder (Airo)
Type out your lanes and equipment, and it drafts the pages around that.
Custom logo maker and brand kit
Handy if your brokerage name is still just text on a rate confirmation.
Built-in hosting, forms and analytics
Collect quote requests and see which pages shippers read before they reach out.
Automatic SSL and DDoS protection
The secure padlock is on from day one, which matters when shippers send freight details.
You bought your brokerage domain at GoDaddy and want everything in one account.
You want to email capacity updates to shippers without another tool.
You keep freight hours and want support awake when you are.
A standard look is fine as long as quote requests come in.
Overall score:
8.2/10
Pricing starts from:
$19.00 USD/mo
Free plan:
Trial only (14 days)
Duda is built for agencies and teams, with client tools, white-label options and a shared workspace. For a brokerage whose marketing is handled by an outside agency, or one with several agents who all want to edit the site, that setup fits well. Its no-code widgets and dynamic content can handle a long lane list, and multi-language support helps if you run cross-border lanes and recruit Spanish-speaking carriers.
The catch is that it's priced and designed for professionals. There's no free plan, only a 14-day trial, and plans start at $19.00/mo. For a one-person brokerage with a single site, much of what you pay for goes unused.
A shared workspace lets several agents, or your agency, edit the site together.
Strong no-code widgets and dynamic content for a lane list that keeps growing.
Fast, reliable hosting.
No free plan, only a 14-day trial, then $19.00/mo.
Built for agencies, so it's more than a one-person brokerage needs.
Here's what Duda's team-first setup gives a brokerage with more than one person touching the site.
Collaborative team and client workspace
Your agency builds the site and your agents update their own lanes, without passing logins around.
Multi-language website support
Run the same carrier sign-up page in English and Spanish.
AI website and widget generation
Generate a first draft and the page widgets, then adjust them.
Reliable AWS hosting
The site stays up when a new carrier checks you out late at night.
An agency or freelancer already handles your marketing.
Several agents need to edit the site, each for their own lanes.
You run cross-border lanes and recruit carriers in two languages.
You don't need a free plan to get started.
Overall score:
7.9/10
Pricing starts from:
$19.00 USD/mo
Free plan:
Trial only (14 days)
Squarespace is design led. The templates are polished out of the box and the section-based structure keeps every page consistent and responsive, which suits a brokerage selling to larger shippers who judge a vendor partly by its site. Scheduling is built in, so a logistics manager can book a call with you without an email chain.
It's also among the pricier options here at $19.00/mo, with no free plan, only a 14-day trial. You work inside sections rather than placing elements freely, and there's no open app market, so a freight-specific integration you want later may not exist.
Polished templates that make a small brokerage look established.
Built-in scheduling, so a shipper can book a sales call on the site.
Section structure keeps pages consistent and responsive.
No free plan, only a 14-day trial, then $19.00/mo.
Section editor rather than free placement, and no open app market for add-ons later.
Squarespace earns its price when the look of the site helps you win accounts with shippers who compare vendors closely.
Customizable designer templates
Get a look that holds up next to the bigger 3PLs a shipper is also talking to.
Built-in AI tools
Draft page text, then rewrite it in the way you actually talk about your lanes.
Free custom domain
Put your brokerage name on the address that goes in every email signature.
Advanced website analytics
See which pages shippers read before they ask for a quote.
You pitch larger shippers who check a vendor's site closely.
You'd like prospects picking a call time without back-and-forth email.
You'd rather fill in neat sections than lay out a page.
You're fine starting on a 14-day trial at $19.00/mo.
Yola is the best website builder for a small freight broker who wants a credible site they can keep current between loads, without worrying that a new shipper is reading last quarter's lane list. Two forms do most of the work here: a quote request for shippers and a sign-up for carriers. The real difference between these builders is how much setup sits between you and those forms working. With Yola, you pick a template, let the AI-assisted setup draft the pages, add your lanes, equipment and USDOT and MC numbers, and set each form's fields yourself, so a shipper's request arrives with origin, destination, equipment and pickup date on it. Yola covers all three needs from the top of this page, with one limit worth saying plainly. The site brings in the inquiry and stops there, so tendering loads, tracking them and paying carriers stay in your TMS. If you want approved carriers logging in to an area of their own on the site, Wix can add that through its App Market.
Yola makes the most sense for a freight broker if you're after:
A credible brokerage site live in an evening, with no developer
Lanes, equipment and authority details you update yourself
Separate forms for shipper quote requests and carrier sign-ups
Real people on chat or email, on paid plans, when a form or page won't behave
A new brokerage spends its first months on the phone building a book of shippers, so paying for a website before it brings in anything is a hard sell. Yola's free plan lets you build first and pay later: one website, two pages and 100 MB, with basic AI and limited self-service support. That's room for a lanes and services page plus a contact page with your quote request form. Put the link in your email signature and on your rate confirmations, and see whether inquiries come in. When you want a separate carrier sign-up page and the full AI tools, plans start at $9.95/mo.
Wix , if you want a custom layout and extras like a members area for approved carriers, and have time to build them.
GoDaddy , if you want a prompt-built site, email outreach to shippers in the same account and support at any hour.
Duda , if several agents or an outside agency will build and edit the site in a shared workspace.
Squarespace , if a polished look matters most and you want shippers booking sales calls on the site.
Room for your lanes , Shippers want to know in seconds whether you cover their freight, so you need a clear place to list lanes like Chicago to Atlanta or the Midwest into the Southeast.
Equipment and service types , Dry van, reefer, flatbed, FTL and LTL are different conversations, and a shipper wants to see theirs named before asking for a rate.
Authority details in plain sight , Carriers and shippers often look up a new broker before working with them, so your USDOT and MC numbers, broker authority and BMC-84 bond should be easy to find.
A shipper quote request form , Fields for origin and destination ZIP codes, equipment, weight, commodity and pickup date let you quote without a round of phone calls.
A carrier sign-up form , Asking for the MC number, equipment, home base and preferred lanes gives you what you need to send a carrier packet and start vetting.
Two clear paths , Shippers and carriers come for different reasons, so each should find their own button and page without reading the other's.
Mobile performance , Drivers and small fleet owners open your link on a phone, often from the cab, so forms have to be easy to fill in with one thumb.
Easy editing , Lanes change as you win and lose accounts, so updating the list should take minutes, not a call to whoever built the site.
Tip: Before you choose, build the two pages that matter: a lanes page with five real lanes and the equipment for each, and a contact page with a shipper quote form (origin ZIP, destination ZIP, equipment, weight, pickup date) and a carrier sign-up (MC number, equipment, home base, preferred lanes). Put your USDOT and MC numbers near the top. Then text the link to a carrier you trust and ask them to sign up from their phone. If the sign-up reaches your inbox with the MC number on it and the page read cleanly on their screen, the builder can do the job.
We compared the leading website builders on one outcome: how well a small freight brokerage can show its lanes and authority, and turn a shipper or carrier visit into a quote request or a sign-up.
Extra features only mattered when a broker would actually use them. We gave more weight to how the forms work on a phone, how simply you can edit lanes and equipment, and how soon a credible first version can go live.
Lane and equipment listings. Can you list lanes, equipment types and FTL or LTL service, and change them without help?
Authority and trust. Is there an obvious place for USDOT and MC numbers, broker authority, bond details and reviews from shippers?
Shipper quote requests. Can the form collect origin, destination, equipment, weight and pickup date, and send it where you'll see it?
Carrier sign-ups. Can a second form ask carriers for their MC number, equipment and preferred lanes?
Phone use. Do both forms stay easy to fill in when a carrier opens your link from the cab?
Time to launch. How long from opening the editor to a page you'd send to a new shipper?
Each score comes from how a builder copes with that work for a small brokerage, not from how many features it advertises.
Yola ranks first because it gets what shippers and carriers look for onto a page with the least effort: your lanes and equipment, your authority details, and forms you set up for quote requests and carrier sign-ups. You don't need design experience, since the templates already look professional. Pricing starts at $9.95/mo, and the free plan lets you build and check the site before you pay.
Yes, the basics are there. You can edit page titles, meta descriptions and URLs yourself, so a page can name the lanes and equipment you specialize in, like flatbed freight out of Houston. Sites are mobile optimized as well, which helps when a shipper or carrier searches from a phone.
Yes. A carrier deciding whether to haul for a broker it doesn't know will often look you up in FMCSA's records, and plenty of shippers do the same. Showing your USDOT and MC numbers, and that you hold broker authority with a BMC-84 bond in place, answers that first question before it's asked. Put them somewhere visible on every page and keep them accurate.
Give shippers and carriers each a clear next step. List your lanes, equipment and FTL or LTL service, show your authority details, then add a short quote request form for shippers and a sign-up form for carriers. Ask only for what you need to respond, such as origin, destination, equipment and pickup date, or the carrier's MC number and preferred lanes. You can set the fields on Yola's contact forms yourself, and the steps for building one are in Yola's help center.
Yes. Lanes and equipment types are plain text on the page, so adding a new reefer lane after you win an account takes a few minutes and a republish. You work in the same editor you built the site in, with no developer to wait on.
Yes. Yola's free plan gives you one website with two pages and 100 MB, plus basic AI, which is enough for a lanes page and a contact page with your quote form. Paid plans start at $9.95/mo and add more pages and the full AI tools. Wix and GoDaddy also have free plans: Wix shows its own branding, and GoDaddy's can't connect a custom domain. Duda and Squarespace have no free plan, only a 14-day trial, and both start at $19.00/mo after it.
Very, because a lot of freight business happens away from a desk. A carrier you just texted may open your sign-up page from the cab, and a shipper's logistics manager may check you out between meetings. Yola's sites are responsive, so the page resizes and the forms stay easy to fill in. Yola's help center explains how to check that your text and buttons work on a small screen before you publish.
Both are solid options, and each does something Yola doesn't. Wix can add a members area for carriers through its App Market, and Squarespace has polished templates and built-in scheduling for sales calls. Yola fits better when the priority is a credible site with your lanes, authority and two forms that you keep current yourself. Wix's phone layout usually needs fixing by hand, and Squarespace has no free plan. On price, Yola starts at $9.95/mo, Wix at $17.00/mo and Squarespace at $19.00/mo.