Tag Archives: creating content

Site Building Advice 0

Determining the goal of your business website

Considering and defining the main goal of your website is one of the most important tasks of site-building. Before you start thinking about color schemes or copywriting, you should first work out what you hope to achieve by creating a site. Think of your favorite websites. Sites you consider to be “good” are likely ones that have been well thought out with clearly defined goals. Why are website goals important? … Read more

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Guest Bloggers 0

How Diversifying Your Content Can Help You Gain More Traffic

Guest post written by Jessica Edmondson When I say “content,” what’s the first word that comes to mind? If you answered “blog posts,” you’re not alone, as the terms have become pretty much synonymous. But as more and more companies develop rich and vibrant online presences, a blog-only content strategy just isn’t going to attract eyeballs (and clicks) like it used to. To really drive traffic with content, you’ve got … Read more

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Site Building Advice 0

Does Your Small Business Site Have an Elephant in the Room?

Article written by Megan Totka, Chief Editor for ChamberofCommerce.com. Let’s face it. Most business don’t get it right the first time. Whether it comes to our businesses, products, or services, we often follow the motto of “if at first you don’t succeed, try, try again.” We’re encouraged by the stories of innovators and entrepreneurs who failed before they succeeded. The Thomas Edisons with their 9,999 prototypes before finally seeing the … Read more

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Site Building Advice 0

5-minute website fixes: Using custom headers to change the tone of your site’s copy

While creating a website, once you’ve decided on its content, your excitement gets you building like a well-oiled machine. You’ve developed your brand, chosen images and written your copy. Alas, you’ve reached completion. Analyzing your freshly built website, you suddenly realize the monotony throughout your text. You’ve developed such interesting copy, and don’t want to waste it on bland formatting. How to your fix it? Let your text work in … Read more

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Site Building Advice 0

How to effectively prioritize content on your website

Content is the lifeblood of your website. It’s king. We here this time and time again. Heck, we’ve even said it here and here and here. This is because good quality content increases the likelihood that your site will convert visitors. So by now, you know that you should be writing website content and continually updating your site with fresh content (the easiest way is through a blog on your … Read more

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