Promoting Your Website One Response

SEO Predictions for 2014

Search Engine Optimization has changed significantly over the past few years. As more and more websites become live and the competition for keywords grows, staying afloat and in front of customers becomes a true challenge. In the last year, search engines have shifted immensely and, unfortunately, targeting keywords alone isn’t enough. However, knowing your keywords still remains important. SEO has become more and more content-centric, and this still includes keywords. … Read more

Promoting Your Website 0

5 ways to build a relationship with your followers

When it comes to building your business brand and spreading the digital word-of-mouth about your product, your online followers are invaluable. More than ever, consumers are browsing search engines and social media networks in hunt for product reviews before even thinking of clicking that “Buy now” button. For that reason alone, it’s incredibly important to make sure that any information available about your business is positive, and get’s your inquirers … Read more

Promoting Your Website One Response

How to use web analytics to discover and alleviate issues with your website

In a previous post, we touched briefly on how website analytics can help you identify issues with your site. This post explores three potential problems your online business could face, and how analytics can be used to identify and rectify the problems. Issue #1 – Drop in visitors Here’s the scenario, upon launching your website, you’ve been consistently promoting it and regularly adding new content. As a result, your site … Read more

Promoting Your Website 0

Get The Most Out of Your Business’s Google+ Page: Part Two

By Jessica Edmondson Instead of spreading yourself thin by having a presence in all popular social media channels out there, you should save your time and effort by marketing your small business with a select few channels. And one of those channels should be Google+. G+ has reached 343 million users, surpassing that of both LinkedIn and Twitter. And if you’re looking to market your small and even mirco-sized business … Read more

Promoting Your Website One Response

How to use analytics and why they’re important

You may often hear the terms “website analytics” or “site statistics” and wonder what exactly these terms refer to, and why they would useful to you and your business. Before we delve into what makes analytics important, let’s define what they actually are. What are website analytics? Website analytics are generally referred to as the measurement, analysis and reporting of Internet in order to understand and optimize website. To put … Read more

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