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Visual vs text content: Finding the balance on your website

Before we delve into the pros and cons of using visual or text content, let’s first define what we mean by “visual content.” Visual content can come in many forms, but the most common examples are images, video, slideshows or infographics. Visual content has become increasingly popular with many startups and high profile brands, allowing them to use strong imagery or videos as a way to instantly show prospect customers … Read more

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