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Promoting Your Website 5

Marketing Campaigns 101: 7 Steps to Launching Your First Email Marketing Campaign

Email Marketing can be simple, affordable and effective, which is why many small businesses decide to use this channel to launch their first marketing campaign. According to the Direct Marketing Association, businesses made on average $40 for every $1 spent on email marketing in 2011. Here are 7 steps to help you launch your first email marketing campaign. 1. ┬áDecide on your campaign objectives Before you create your first campaign, … Read more

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