{"id":8066,"date":"2014-11-21T17:20:18","date_gmt":"2014-11-22T00:20:18","guid":{"rendered":"http:\/\/www.yola.com\/blog\/?p=8066"},"modified":"2014-11-21T17:20:18","modified_gmt":"2014-11-22T00:20:18","slug":"is-your-email-address-stopping-visitors-from-buying","status":"publish","type":"post","link":"https:\/\/www.yola.com\/blog\/is-your-email-address-stopping-visitors-from-buying\/","title":{"rendered":"Is your email address stopping visitors from buying?"},"content":{"rendered":"<p class=\"p1\"><a href=\"https:\/\/www.yola.com\/blog\/wp-content\/uploads\/2014\/11\/Fotolia_73215612_XS.jpg\"><img loading=\"lazy\" class=\"alignright size-full wp-image-8067\" src=\"https:\/\/www.yola.com\/blog\/wp-content\/uploads\/2014\/11\/Fotolia_73215612_XS.jpg\" alt=\"Email icon\" width=\"346\" height=\"346\" \/><\/a>Building a business is hard work. Sometimes, you\u2019ve got to cut some corners in order to stay ahead in the race. However, your <a href=\"https:\/\/www.yola.com\/blog\/why-every-business-website-should-have-a-domain\/\" target=\"_blank\"><span class=\"s1\">email address and domain name are not areas to cut<\/span><\/a>.<\/p>\n<p class=\"p1\">Your business brand is incredibly important, especially online where you want to uphold a certain level of professionalism. After all, people make snap decisions online and will have a positive or negative opinion in <a href=\"https:\/\/www.yola.com\/blog\/why-spending-more-time-on-your-headlines-can-make-you-more-money\/\"><span class=\"s1\">10 seconds or less<\/span><\/a> \u2013 especially about your email address.<\/p>\n<p class=\"p1\">If you want to be professional whether you are looking for a job or running your own business, your email address reflects you as an individual and a professional.<\/p>\n<p class=\"p1\">Let\u2019s say you buy some shoes from Nike\u2019s website. Naturally, you get an email from Nike confirming your purchase. The senders email address is <span style=\"text-decoration: underline;\"><span class=\"s1\">nike@gmail.com<\/span><\/span>. Most would be hesitant to open that email or might even fear that they\u2019ve bought from the wrong website and could be at risk.<\/p>\n<p class=\"p1\">Using a generic inbox is simply not a professional way to communicate with customers, clients, prospects, recruiters or anyone else in your network. Maybe some people wouldn\u2019t think twice when it comes to Nike, but you can bet that for general contractors, plumbers, personal trainers or a number of other service providers who enter the home that professionalism is critical for <a href=\"https:\/\/www.yola.com\/blog\/do-visitors-see-your-websit\" target=\"_blank\"><span class=\"s1\">credibility<\/span><\/a> and peace of mind for your customers.<\/p>\n<p class=\"p1\">As a result, you could be leaving money on the table simply by having the wrong email address. Fortunately, <a href=\"http:\/\/yola.com\/buy-domain-name?cid=501050\" target=\"_blank\"><span class=\"s1\">getting a professional email address and domain is relatively easy and inexpensive<\/span><\/a><span class=\"s2\">.<\/span><\/p>\n<p class=\"p1\">If you have a domain name already, you can simply add <a href=\"https:\/\/www.yola.com\/yola-mail?cid=501050\"><span class=\"s1\">Yola Mail<\/span><\/a> for $9.96 to your domain and create as many email aliases as you like.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Your business brand is incredibly important and so is your email address and domain. See how having a professional email address could save you time and money. <\/p>\n","protected":false},"author":24,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"neve_meta_sidebar":"","neve_meta_container":"","neve_meta_enable_content_width":"","neve_meta_content_width":0,"neve_meta_title_alignment":"","neve_meta_author_avatar":"","neve_post_elements_order":"","neve_meta_disable_header":"","neve_meta_disable_footer":"","neve_meta_disable_title":"","neve_meta_reading_time":"","_themeisle_gutenberg_block_has_review":false},"categories":[84],"tags":[998,88,999],"_links":{"self":[{"href":"https:\/\/www.yola.com\/blog\/wp-json\/wp\/v2\/posts\/8066"}],"collection":[{"href":"https:\/\/www.yola.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.yola.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.yola.com\/blog\/wp-json\/wp\/v2\/users\/24"}],"replies":[{"embeddable":true,"href":"https:\/\/www.yola.com\/blog\/wp-json\/wp\/v2\/comments?post=8066"}],"version-history":[{"count":2,"href":"https:\/\/www.yola.com\/blog\/wp-json\/wp\/v2\/posts\/8066\/revisions"}],"predecessor-version":[{"id":8069,"href":"https:\/\/www.yola.com\/blog\/wp-json\/wp\/v2\/posts\/8066\/revisions\/8069"}],"wp:attachment":[{"href":"https:\/\/www.yola.com\/blog\/wp-json\/wp\/v2\/media?parent=8066"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.yola.com\/blog\/wp-json\/wp\/v2\/categories?post=8066"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.yola.com\/blog\/wp-json\/wp\/v2\/tags?post=8066"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}