{"id":8014,"date":"2014-11-07T14:38:13","date_gmt":"2014-11-07T21:38:13","guid":{"rendered":"http:\/\/www.yola.com\/blog\/?p=8014"},"modified":"2014-11-10T15:29:23","modified_gmt":"2014-11-10T22:29:23","slug":"13-steps-to-a-successful-online-store-for-the-2014-holiday-season","status":"publish","type":"post","link":"https:\/\/www.yola.com\/blog\/13-steps-to-a-successful-online-store-for-the-2014-holiday-season\/","title":{"rendered":"13 steps to a successful Online Store for the 2014 holiday season"},"content":{"rendered":"<p>The months of November and December are some of the busiest times for <a href=\"https:\/\/www.yola.com\/online-store?cid=501050\" target=\"_blank\">Online Store<\/a> owners. With anticipation of your booming business, we&#8217;ve created a countdown detailing the steps\u00a0to a successful Online Store for\u00a0the 2014 holiday season.<\/p>\n<h1>13. Ramp up production for Black Friday and Cyber Monday<\/h1>\n<p><iframe loading=\"lazy\" src=\"\/\/giphy.com\/embed\/l2SeB5hidJFD2\" width=\"480\" height=\"270\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p>More business means more product!\u00a0Set up your Online Store with products and gift ideas for the 2014 holiday season.<\/p>\n<h1>12. Pick your promotions<\/h1>\n<p><iframe loading=\"lazy\" src=\"\/\/giphy.com\/embed\/YMoSv0jkic5J6\" width=\"480\" height=\"269\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p><a href=\"https:\/\/www.yola.com\/blog\/video-tutorial-4-steps-to-creating-a-promotional-code-for-your-online-store\/\" target=\"_blank\">Discounts and promos<\/a> and shipping. Oh my!<\/p>\n<h1>11. Spread the word with email campaigns<\/h1>\n<p><iframe loading=\"lazy\" src=\"\/\/giphy.com\/embed\/8CdQKF62YbPcA\" width=\"480\" height=\"269\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p>The key to successful promotions for the 2014 holiday season\u00a0is <a title=\"Marketing Campaigns 101: 7 Steps to Launching Your First Email Marketing Campaign\" href=\"https:\/\/www.yola.com\/blog\/marketing-campaigns-101-7-steps-to-launching-your-first-email-marketing-campaign\/\" target=\"_blank\">notifying customers of your great deals<\/a>!<\/p>\n<h1>10. Spruce up your online store<\/h1>\n<p><iframe loading=\"lazy\" src=\"\/\/giphy.com\/embed\/HIrYP4RI9DpLy\" width=\"480\" height=\"331\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p>Cleaning wasn&#8217;t just meant for spring. Get your<a href=\"https:\/\/www.yola.com\/blog\/3-ways-to-prep-your-online-business-for-the-holiday-season\/\" target=\"_blank\"> Online Store prepped and ready for big business<\/a>.<\/p>\n<h1>9. The calm before the storm<\/h1>\n<p><iframe loading=\"lazy\" src=\"\/\/giphy.com\/embed\/ybknsk6OWoQ4o\" width=\"480\" height=\"200\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p>In 2013, Cyber Monday marked the biggest online spend in U.S. history. What does this mean? You could be in for a crazy 2014 holiday season. Take advantage of this break, you could be in for a wild ride!<\/p>\n<h1>8. Black Friday<\/h1>\n<p><iframe loading=\"lazy\" src=\"\/\/giphy.com\/embed\/106sef1iucBY52\" width=\"480\" height=\"263\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p>Chaos. Don&#8217;t forget to tell customers to review your store on Yelp or Google.<\/p>\n<h1>7. Cyber Monday<\/h1>\n<p><iframe loading=\"lazy\" src=\"\/\/giphy.com\/embed\/VygyjqSJB3Wx2\" width=\"480\" height=\"252\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p>More chaos. Make sure your images are optimized so that your Online Store and website loads faster.<\/p>\n<h1>6. Recovery<\/h1>\n<p><iframe loading=\"lazy\" src=\"\/\/giphy.com\/embed\/12X4BYMfgeU30k\" width=\"480\" height=\"320\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p>You survived! Take some time to recover, but not too long \u2013\u00a0you have the rest of the 2014 holiday season to make your online store successful.<\/p>\n<h1>5.\u00a0Ramp up production round two<\/h1>\n<p><iframe loading=\"lazy\" src=\"\/\/giphy.com\/embed\/Nsi6FT7dFPtRu\" width=\"480\" height=\"289\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p>Now that you&#8217;ve gotten some shut eye,\u00a0back to the grind.\u00a0Re-stock your Online Store in preparation for another busy month.<\/p>\n<h1>4. Make new promotions and email campaigns<\/h1>\n<p><iframe loading=\"lazy\" src=\"\/\/giphy.com\/embed\/m1rbX27I8WPlK\" width=\"480\" height=\"206\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p>You&#8217;ve done this before, you&#8217;re a professional at this point.<\/p>\n<h1>3. Remember to eat dinner<\/h1>\n<p><iframe loading=\"lazy\" src=\"\/\/giphy.com\/embed\/YFRBHVXoI7GU\" width=\"480\" height=\"194\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p>Coffee and sugar is not a balanced diet.<\/p>\n<h1>2. Come in clutch for last minute shoppers<\/h1>\n<p><iframe loading=\"lazy\" src=\"\/\/giphy.com\/embed\/doPrWYzSG1Vao\" width=\"480\" height=\"332\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p>Pro tip\u00a0in dealing with last minute shoppers this 2014 holiday season: Next day\u00a0shipping!<\/p>\n<h1>1. Celebrate your successful holiday season<\/h1>\n<p><iframe loading=\"lazy\" src=\"\/\/giphy.com\/embed\/2vA33ikUb0Qz6\" width=\"480\" height=\"384\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p>You&#8217;ve made it! Congratulations \u2013 give yourself a pat on the back, and revel in your success!\u00a0Put in the hard work for the 2014 holiday season; it\u2019ll be worth the while.<\/p>\n<p>Want more tips in setting up your Yola Online Store? Join us for our free <a href=\"http:\/\/bit.ly\/1tR1SuY\" target=\"_blank\">live demo and Q&amp;A<\/a> where we&#8217;ll help you get ready for the 2014 holiday season.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>With anticipation of your booming business, we&#8217;ve created a countdown detailing the steps to a successful Online Store for the 2014 holiday season.<\/p>\n","protected":false},"author":456,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"neve_meta_sidebar":"","neve_meta_container":"","neve_meta_enable_content_width":"","neve_meta_content_width":0,"neve_meta_title_alignment":"","neve_meta_author_avatar":"","neve_post_elements_order":"","neve_meta_disable_header":"","neve_meta_disable_footer":"","neve_meta_disable_title":"","neve_meta_reading_time":"","_themeisle_gutenberg_block_has_review":false},"categories":[130],"tags":[977,983],"_links":{"self":[{"href":"https:\/\/www.yola.com\/blog\/wp-json\/wp\/v2\/posts\/8014"}],"collection":[{"href":"https:\/\/www.yola.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.yola.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.yola.com\/blog\/wp-json\/wp\/v2\/users\/456"}],"replies":[{"embeddable":true,"href":"https:\/\/www.yola.com\/blog\/wp-json\/wp\/v2\/comments?post=8014"}],"version-history":[{"count":16,"href":"https:\/\/www.yola.com\/blog\/wp-json\/wp\/v2\/posts\/8014\/revisions"}],"predecessor-version":[{"id":8033,"href":"https:\/\/www.yola.com\/blog\/wp-json\/wp\/v2\/posts\/8014\/revisions\/8033"}],"wp:attachment":[{"href":"https:\/\/www.yola.com\/blog\/wp-json\/wp\/v2\/media?parent=8014"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.yola.com\/blog\/wp-json\/wp\/v2\/categories?post=8014"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.yola.com\/blog\/wp-json\/wp\/v2\/tags?post=8014"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}