Obtaining this kind of information can be extremely helpful to your business. For example, once you understand which sources are driving qualified traffic that converts<\/a> (whether it be social media, paid search\u00a0or an eBook), you can shift your marketing to attract more profitable traffic.<\/p>\n As well as the premium analytics, SiteWit also offers an easy way to start a Search Engine Marketing campaign<\/a>.\u00a0Paid Search can be time consuming to set-up and maintain. In addition, if you don\u2019t have time set aside to manage your campaigns, then they may not be as effective as they could be.<\/p>\n This is where SiteWit comes in\u2013for $50\/month you to build a paid search campaign<\/a> within SiteWit, where they will manage it for you. In addition, SiteWit automatically optimizes your campaigns for you. This tool will work out the best combination of keywords and will bid on them for you, giving each of your campaigns the highest chance of engagement and monetary return.<\/p>\n Summary: Use SiteWit to learn about your web traffic and advertize your site on search engines to attract new customers.<\/em><\/p>\n 2. Mad Mimi<\/a><\/strong><\/p>\n Mad Mimi offers a tool to make Email Marketing<\/a> simple, affordable and fun. In addition to offering a wide variety of modern looking templates that are fully customizable, Mad Mimi also offers a way to collect email addresses from prospects with an online form that can be embedded on your website. If you\u2019re just starting out with email marketing, you can take advantage of their free plan, letting you store 2,500 contacts and send 12,500 emails per month.<\/p>\n Once you\u2019ve launched your first campaign, you can use Mad Mimi to see how many people have opened and clicked on your campaigns as well as how many have unsubscribed.<\/p>\n Summary: Use Mad Mimi to create good looking marketing emails and drive sales through email marketing campaigns.<\/em><\/p>\n![\"SiteWit](\"https:\/\/www.yola.com\/blog\/wp-content\/uploads\/2014\/08\/SiteWit-Logo.png\"){kind=logo}
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\nHere at Yola, we\u2019re big fans of SiteWit. So much so that we\u2019ve partnered with them to give our users access to free web analytics. SiteWit gives insight into the traffic that lands on your website. The analytics they provide is displayed in a clear, comprehensive dashboard and will give you important data such as:<\/p>\n\n
![\"Mad](\"https:\/\/www.yola.com\/blog\/wp-content\/uploads\/2014\/08\/Mad-Mimi.png\")
\nEmail Marketing delivers an excellent return on investment<\/a>, helping you nurture leads and drive more sales. Compared to other marketing channels, it is cost effective as well.<\/p>\n
![\"SurveyMonkey\"](\"https:\/\/www.yola.com\/blog\/wp-content\/uploads\/2014\/08\/Screen-Shot-2014-08-12-at-3.13.40-PM.png\")