Tag Archives: search engine optimization

Promoting Your Website 0

What is alt text, and why do your photos need it?

If you’ve built a website and started to learn about SEO, you are probably familiar with the term alt text. Put simply, alt text (also referred to as alternative text or alt tags) are used to describe the images on your web page. Here’s an example of an image we used in a recent Yola blog post: This is the alt text we used for this image: As you can … Read more

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Site Building Advice 0

Spring Cleaning Your Site Content

It’s springtime! This means time for snowmelt and sunshine and website cleaning. That’s right. Get ready to welcome new business by cleaning out any old or outdated information on your site. Here’s a comprehensive checklist on a few quick website fixes that will add more value to your business. News, events and calendars When was the last time you updated your news page? Is the copyright date in the footer … Read more

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Promoting Your Website One Response

SEO Predictions for 2014

Search Engine Optimization has changed significantly over the past few years. As more and more websites become live and the competition for keywords grows, staying afloat and in front of customers becomes a true challenge. In the last year, search engines have shifted immensely and, unfortunately, targeting keywords alone isn’t enough. However, knowing your keywords still remains important. SEO has become more and more content-centric, and this still includes keywords. … Read more

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Site Building Advice 0

Debunking Yola Myths – Part 3

In this third and final post of the series, we look at five more common misconceptions about Yola, site building and growing your business online. Myth #9 – “Drag and drop websites all look the same.” All of our website templates offer you complete flexibility in terms of the layout as well as the look and feel of your website. With our Style Designer, easily change site properties such as: … Read more

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Guest Bloggers 0

Why Keywords Are a Big Deal to Small Businesses

Article written by Megan Totka, Chief Editor for ChamberofCommerce.com We’ve noted in the past that SEO is often the elephant in the room when it comes to small businesses and their websites. What if we told you that the elephant in the room had its own elephant? SEO, keywords and keyword research remain some of the most controversial, hot-button topics, when it comes to small business and a good rapport … Read more

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